5 Product Analytics Platforms Powering Fintech in 2025

Simran

Mixpanel tracks user behavior with event-based analytics and real-time reports to optimize fintech user flows and retention

Amplitude offers deep behavioral insights and segmentation, connecting product use to retention and business growth

Mitzu provides no-code, warehouse-native analytics ensuring privacy, scalability, and fast data exploration for fintech teams

Pendo combines product usage analytics with in-app guides and feedback to boost feature adoption and onboarding

PostHog offers open-source, self-hosted analytics giving fintech firms full data control and customization options

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